Posted by Joe on Mar 15, 2009 in
IMC 619
In today’s busy business world, it is becoming increasingly important to manage ones time for both personal and business. For many professional individuals, it is necessary to keep track of the time spe
nt working on different projects. One tool that has been developed to help with this is Tiktrac.
Tiktrac is a free project management software that is aimed specifically at the business user. “Project tasks are broken down into component tasks and allocated to individuals to create a set of timesheets; time is logged against tasks and project progress is monitored,” (Burrows 2007, pg. 130-131). Tiktrac is free to use with limited options, but could be a great inexpensive tool for an agency or company that is looking for robust tool to track the time people spend working on different projects. The systems has been through several upgrades since its inception and can even be branded to give the user the same look and feel as the rest of your company.

Tags: business, employee, employee tracking, internet, intranet, management, Personal, project, project management, reports, Tiktrac, time, time management, time sheets, timesheet, track, tracking
Posted by Joe on Mar 15, 2009 in
IMC 619
Video on the web has become a mainstay and is growing by leaps and bounds every year. Sites like YouTube have made it increasingly easier for people and businesses to post and share video. But, there are still things that need to be remembered when planning to use video online.
The first thing to remember is the content that will be in the video. People like to watch content that is
interesting, informative, or entertaining. There are millions of videos on YouTube, many of them have been watched over a hundred thousand times. These videos can be great marketing communication tools.
How do you optimize a video for the web? There are some general guidelines that should be considered. First, you need to have short files; meaning the length of the video should be an average five minutes and the size of the file should be 6mb or less. This is also going to depend on the quality of the video and the size of the player that it is viewed in; a good general player size is 480 x 320 pixels.
Start slow with using video and work your way into it. Just remember who your audience is when utilizing this great communication medium.
Tags: communication, company, format, internet, marcom, marketing, marketing communication, organization, pr, public relations, video, youtube
Posted by Joe on Mar 15, 2009 in
IMC 619
“Imagine a world in which every single human being can freely share in the sum of all knowledge,” (mediawiki). Wiki technology was developed in 1994 and has grown by leaps and bounds in the past 15 years. Wikis can be used for a plethora of both internal and external communication tactics.
A wiki can be used for many business applications. As a simple collaborative environment, wikis can be a FREE tool that is used to help employees share knowledge and information. It can be used by a whole company or just a special group or department within a company. For example, in a research facility, a wiki could be used by a group of scientists or engineers that are working on a specific project or technology and need to be able to share information with each other instantly. This technology could reside with a 3rd party host (www.wikia.com) or could be installed directly on a server within your network.
I don’t mean to be the poster child for wiki technology, but there are several practical business uses for the technology in today’s business economy. Wouldn’t it be nice to use something that is FREE for a change and save the company or organization some money?
Tags: 1994, collaboration, communication, free, internet, pr, public relations, technology, web, wiki, wikia, wikimedia, Wikipedia